What other companies have attempted personalized year-in-review features like Spotify Wrapped?

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 Many companies have adopted personalized year-in-review features similar to Spotify Wrapped, aiming to provide users with a nostalgic summary of their engagement. Here are some notable examples:


1. Apple Music Replay


Apple Music introduced Replay, which gives users a playlist of their most-played songs for the year, along with stats like their favorite artists, albums, and total listening hours.


Unlike Spotify Wrapped, Replay is updated weekly throughout the year.




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2. YouTube Music Recap


YouTube Music offers a personalized Recap, showing users their top songs, artists, and genres, as well as a playlist of their most-streamed content.


The 2023 version also included Google Photos integration, allowing users to create a visual storytelling experience.




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3. TikTok Year-on-TikTok


TikTok launched a Year-on-TikTok feature, which highlights users’ top videos, trends they engaged with, and how their content performed if they’re creators.


It often includes fun stats, such as the type of content they viewed most frequently.




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4. Instagram Playback


Instagram’s Playback feature allows users to relive their top moments from Stories they posted throughout the year.


It’s customizable, letting users pick and share their favorite memories.




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5. Facebook Year in Review


Facebook has a Year in Review feature that compiles highlights from posts, photos, and interactions users had during the year.


It focuses on personal milestones, friendships, and events.




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6. Reddit Recap


Reddit’s Recap provides users with stats like total hours spent on the platform, favorite subreddits, most-upvoted comments, and even their "Lurker" or "Super Contributor" status.




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7. Strava Year in Sport


Strava, a fitness tracking app, offers a Year in Sport, summarizing users’ workouts, total distance, elevation gain, and notable achievements.




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8. Duolingo Year in Review


Duolingo offers a Year in Language recap, showing users their streaks, hours of practice, learned words, and top languages studied.




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9. Nintendo Switch Year in Review


Nintendo provides players with a summary of their gaming activity, including hours played, most-played games, and milestones achieved on their Nintendo Switch.




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10. Twitch Recap


Twitch offers both viewers and streamers a Recap showcasing hours watched, favorite streamers, top emotes used, and streaming stats for content creators.




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Why Companies Do This


These year-in-review features help brands:


Boost engagement: They encourage users to interact with and share their personalized stats.


Build loyalty: They tap into nostalgia and reward users for their participation.


Market themselves: These features are highly shareable, generating organic buzz and attracting new users.



Let me know if you'd like more detailed examples of any specific company!


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