Jake Paul and Joey Levy co-founded Betr, a media company and sports betting platform that focuses on micro-betting, allowing users to place real-time wagers on specific moments in live sports games. The "Betr Media family" refers to the growing network of content creators, influencers, and personalities affiliated with Betr's social media presence and content production.
Jake Paul, as a well-known influencer and professional boxer, uses his large following to promote Betr, while Joey Levy, who has a background in sports betting and technology, handles the business and operational aspects. Betr Media creates sports-related content, often with a focus on humor and entertainment, to engage younger audiences and those interested in micro-betting.
Their media content aims to blend sports, pop culture, and interactive experiences, appealing to a wide range of viewers who enjoy both sports and digital entertainment. They often collaborate with influencers and athletes to grow the platform's visibility.
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